The spring may feel late starting. We still have a hangover from Christmas and New Year that left our hotels full the brim with life. However, we can't dwindle we need to think about the exciting summer ahead and events like Mother's Day and Easter. The...
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How can you modernise your brand and bring it into 2017? The first 3 month's of 2017 have flown by, but some hotels still haven't jumped on the changing trends in the hotel industry. Businesses find it hard to stand out on the internet where everyone is...
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Why OTAs don't help independent hotels. When guests are trying to find you online they are often re-routed to OTA website rather than your own website to book. There isn't much choice of OTAs with 3 companies pretty much ruling by an oligopoly. These online travel agencies are...
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Hotels struggle with branding. With rise of online travel agencies they risk losing their brand identity, but hotels can leverage the right tools and carve out an engaging business image. There are ways to overcome this brand challenge and we have some solutions and tips...
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Doing business with OTAs (online travel agencies) has become a necessary evil in today’s travel industry landscape. What does this mean for hoteliers and how can hotels adapt? In Europe and America three OTAs control the market. They control a quarter of overnight bookings and the...
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